Services
Five ways I help rentals earn more from the demand they already have.
Choose one area or combine several. Every engagement starts by diagnosing what is actually holding your property back.
STR Revenue Management & PriceLabs Optimisation
Pricing decisions grounded in your market, not guesswork.
Setting up, reviewing and managing PriceLabs so your base, minimum and seasonal prices, minimum stays and last-minute rules follow real demand in your market.
The problem it solves
Rates that are set once and left alone, discounts that start too early, and gaps nobody fills.
- PriceLabs setup and configuration review
- Base, minimum and seasonal price strategy
- Booking pace, occupancy, ADR and RevPAR monitoring
- Minimum-stay, orphan-night and last-minute rules
Airbnb & OTA Listing Optimisation
Listings that explain the stay clearly and make booking feel easy.
A structured review of your Airbnb, Vrbo and Booking.com listings: title, first photos and photo order, description, amenities, house rules and how your price is presented.
The problem it solves
Plenty of views, too few bookings, and listings that read differently on every channel.
- Listing audit and SEO-focused title and description
- Photo order and first-five-photo review
- Amenity and policy clarity
- Consistency across Airbnb, Vrbo and Booking.com
STR Visibility & Marketing
Practical ways to reach the guests most likely to book.
Strengthening your online presence beyond the listing itself, so the right guests can find and recognise your property.
The problem it solves
A good property that the right guests never see beyond one booking platform.
- Guest profile and positioning
- Social content from your listing photos
- Consistent brand presence
- Simple content plans you can maintain
Direct Booking Strategy
A direct channel that complements, not replaces, your OTAs.
Reviewing your direct booking website, content and guest journey to find opportunities to build repeat and direct bookings while staying within platform rules.
The problem it solves
Paying platform fees on every repeat guest because there is no direct path back to you.
- Website content and trust signals
- Booking journey review
- Repeat-guest and email approach
- Hostaway / Lodgify site setup support
PMS Setup & Management
Systems that keep listings, messages and operations in order.
Setting up and organising property management systems such as Hostaway and Guesty so listings, messaging, pricing sync and day-to-day operations run more smoothly.
The problem it solves
Calendars, messages and pricing that do not talk to each other, so mistakes slip through.
- PMS setup and channel connection
- PriceLabs integration and calendar sync reviews
- Message templates and automations
- Guidebook setup (e.g. Touch Stay)
How engagements work
Remote, international, and only the access the work needs
I work with owners and property managers across the US, Canada, the UK, Europe and Australia, through Upwork or a direct contract depending on you and the project.
- 1
Free audit
You share your listing and goals. I send a review of your visibility, pricing and booking barriers, with three priority recommendations.
- 2
Scope
We agree what to work on, one-time or ongoing, through Upwork or a direct contract, depending on what suits you and the project.
- 3
Access
You give access only to the systems the work needs, such as Airbnb, PriceLabs, Hostaway or Guesty. Your information stays confidential.
- 4
Implement
I make the agreed changes or guide your team through them, and explain the reasoning behind each one.
- 5
Review
We look at what changed in your numbers and decide the next step together.
How we can work together
A one-time review, or ongoing support
“My approach is property-specific. I don’t apply the same pricing strategy to every listing or chase occupancy at the expense of profitability.”
One-time projects
An independent review of your current setup, such as your pricing strategy, PriceLabs settings, listings or systems, followed by practical recommendations or hands-on implementation.
Ongoing support
Consistent help monitoring booking performance, reviewing pricing decisions, spotting demand opportunities and making ongoing adjustments across your portfolio.
Not sure which service fits? Start with a Free STR Performance Audit.
Start with a Free STR Performance Audit: a review of your listing, pricing and booking barriers, with three priority recommendations within three business days.